Every business needs a bright spark now and then...

Every business needs a bright spark now and then...

We LOVE developing creative ideas, designs and marketing strategies for small businesses. Read More

DUCKS IN A ROW...

DUCKS IN A ROW...

We offer a "pick 'n' mix" range of marketing services and advice that will help you get your marketing and business ducks in a row. Read More

 

losing clients tagged posts

When losing a client is a good thing…

Square Peg in a Round Hole_0565I lost a client today.

Not for the first time and probably not the last. In my 8-plus years of running small businesses (first a local newspaper and now with Just Too Busy) I have lost a few advertisers and clients. It happens to everyone – sometimes the fit isn’t right, sometimes the expectations aren’t right and sometimes it’s just better to part ways.

Now anyone who says they have never lost a client or a customer is either one) insane (yes insanity is fun but hardly practical) OR two) they are lying. Now I hate to cast aspersions on anyone and I would much rather believe we are all slightly bonkers, so let’s go with the former.

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