Every business needs a bright spark now and then...

Every business needs a bright spark now and then...

We LOVE developing creative ideas, designs and marketing strategies for small businesses. Read More

DUCKS IN A ROW...

DUCKS IN A ROW...

We offer a "pick 'n' mix" range of marketing services and advice that will help you get your marketing and business ducks in a row. Read More

 

public relations tagged posts

Marketing Basics: Public Relations – how to shout about your business success!

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OK so Public Relations – or PR – was one of the alternatives I suggested to advertising in the last Marketing Basics post.  It is also something we should all be doing to promote our businesses.  There is so much to write about PR that this could be the longest newsletter ever.  But I really don’t want to bore you – ok – I really want to try not to bore you!

There are three main things I think you should know and remember about PR and they are what I lovingly call the Three Cs:

Content

Contacts

Consistency

Here is the explanation of the 3 Cs in what I hope will be an illuminating fashion.

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